Robert Deignan is part of a small group of people that have achieved financial freedom and independence through the means of creating their own business venture. Robert is the CEO and co-founder of ATS Digital, a digital support company. The company helps its customers solve a variety of technical problems through the means of remote assistance. He was born in Fort Lauderdale and has attended Purdue University on a football scholarship.
Robert managed to play professional football. He played for the Miami Dolphins and the NY Jets in 1997 and 1998. His first business venture was the founding of Fanlink, Inc. The inspiration for ATS Digital came from one of his old jobs as a technician that helped people solve malware issues. Malware products were blocking the Anti-Malware products that Robert was using and so they decided to solve the issue by remotely connecting to the customer’s machine and remove the Malware that was blocking the Anti-Malware. Robert took the remote strategy and applied it to his own business venture. ATS Digital had great success through the implementation of this strategy.
According to Robert Deignan, the one strategy that has helped him grow his own business is the discernment of business partners. He warns to not just look for an investor that can provide money but to look for an investor that also has influence on other businesses that can help benefit your own. An entrepreneurial challenge that he has learned to overcome is the hiring of certain employees. If an employee does not fit in with the company culture, he has learned to let them go.
As a business owner and entrepreneur, Robert does not like to micromanage but prefers to let the people do their job. If he has to micromanage, then they are not a good fit for his company. His company is full of people with positive attitudes and people that actually want to make a difference. Robert has filled his company with hard workers that he knows will get the job done. He has learned that just because a person is qualified to work for him, it doesn’t mean that they are a good fit for the company culture.